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Behavioral Targeting
 

For the first time, advertisers can now extend the reach and/or frequency of their marketing message to the Bankrate consumer beyond the Bankrate Network.

Behavioral targeting allows marketers to reach users that have been identified on the Bankrate Network of sites as consumers of specific in-market content and to deliver timely messaging to these same consumers when they leave the Bankrate Network.

 
     

 
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Except as otherwise expressly agreed in writing by Bankrate, the terms and conditions governing all advertising with Bankrate are set forth in Bankrate's Advertising Terms and Conditions located at www.bankrate.com/terms. Any and all other materials or information displayed on Bankrate.com or received from Bankrate or its representatives regarding advertising with Bankrate shall not be binding on Bankrate and are subject to the terms and conditions set forth in Bankrate's Advertising Terms and Conditions.